LaVolta - Recruitment for the Digital Age

CLOSED. Senior Head of eCommerce and Digital Marketing

Responsibilities include...
  • eCommerce strategy development, budget management and program delivery.
  • Driving acquisition and customer engagement.
  • Develop strategies for Digital Marketing, Customer Experience, Conversion, Cross-Sell, Retention and Reporting with internal and external resources.
  • Management of high performance team of analysts, search, content and creative specialists.
  • Development and operational management of the digital assets, systems  and channels.
  • Large marketing budget responsibility

Desired Skills & Experience

  • At least 10 years in digital
  • Outstanding digital marketing and strategic knowledge eg SEO, Paid Search, eMarketing, Web Analytics, Display, Social Media, Mobile, eCRM.
  • Proven experience in driving online sales.
  • Good track record in working in B2C eCommerce
  • Strong ROI and commercial focus are critical for this hire as you must be able to demonstrate through metrics, successful customer activation, ROI improvement, customer base growth and driving online sales.
  • Track record of successfully managing the end-to-end marketing and product lifecycle for consumer facing products and or services
  • Strong team management and leadership skills
  • Entrepreneurial spirit.
  • Very comfortable with P&L style business metric forecasting, reporting and analysis.
  • Brand Marketing experience is also critical
So a great opportunity and a business where you certainly can excel.  You do need to be a strong character, clear and concise in your delivery.  Whilst the role is strategic, we're also looking for someone who can work with the detail.
If you match the above criteria then please get in touch with Sally